Oldfield Tires

Shortly after Barney Oldfield retired from driving race cars, he established a racing tire business with Harvey Firestone. Called "Oldfield Tires," the obvious hope was that the considerable equity America's first auto racing star had built up in his name would yield great business results. According to William Nolan, Oldfield's biographer, the driver quickly became bored with office life and frequently sneaked out of the company building to catch up with drinking buddies at some dive. Oldfield tires, however, were on the winning Monroe racer of Gaston Chevrolet at the 1920 Indianapolis 500. I suppose it's obvious, but this is a dealership's ad for the product.

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