Amateurs vs. Pros - 1910

This article discussing one of the motorsports issues of the day appeared in the March 20, 1910 Indianapolis Star. The issue concerned the classification of race drivers as either amateur or professional and to what extent should they compete head-to-head. The article reflects back almost 20 years from the publication date to say that the issue of resolving how drivers of different status should compete had never been more debated.
Fashion, Women & Automobiles

This article was published in the March 20, 1910 Indianapolis Star. It concerns an inflection point for the evolution of the automobile, the fashion of motoring apparel and the influence of women on both. It is only tangential to motorsport but I like to include pieces like this to paint the larger contextual picture of the early days of both automobiles and racing them.

Marmon, National, Jackson Automobile Advertising
This folder contains several newspaper ads appearing in the Indianapolis Star during the summer of 1909. Many of these ads trumpet the records set by automobile manufacturers such as Marmon, National and Jackson during the August 1909 race meet at the Indianapolis Motor Speedway. Some of these ads provide quick references for the race results. The Jackson ad is particularly interesting in that it promotes its victory in the first race for the Wheeler-Schebler Trophy, the seven-foot sterling silver cup designed by Tiffany’s. This race was controversial because it was called short due to accidents and the Speedway did not award the trophy at first because no car had completed the originally scheduled distance. The folder also contains a mix of miscellaneous ads for clothing, tobacco and other goods as historical context.

Apperson Ad - 1910

This an advertisement for the Apperson Automobile Company that appeared in the March 20, 1910 Indianapolis Star. The text-heavy ad stresses the history of the Kokomo, Indiana company's founders, the brothers Apperson, Edgar and Elmer.

This little known automobile show was staged in Indianapolis and involved the Indianapolis Motor Speedway in March 1910. The Speedway founders were very in tune with the automobile industry and especially the many companies (Marmon, Marion, Premier, etc.) based in Indianapolis. The environment in Indianapolis at this time was electric and not unlike Silicon Valley in its formative years. An extensive network of excited, energetic entrepreneurs full of optimism were constantly interacting with one another exploring opportunities to advance their businesses and make barrels full of money. This auto show was another great promotion these bright, visionary men believed would advance their cause.

Indy Auto Show Plan Update - 1910

This article was originally published in the March 2, 1910 Indianapolis Star and reports on planning for that city's 1910 edition of its annual auto show.
Women Judge Auto Show

This article was originally published in the March 4, 1910 Indianapolis Star and reports on planning for that city's 1910 edition of its annual auto show.
Contest Rules - 1910 Auto Show

This article about the contest rules for the March 1910 Indianapolis Automobile Show was originally published in the March 6, 1910 Indianapolis Star. The rules specifically applied to the competitive events that were planned at the Indianapolis Motor Speedway.
Auto Show Ad - 1910

The attached full page advertisement ran in the Sunday, March 20, 1910 edition of the Indianapolis Star.
Duryea Speaks - 1910

This article with automobile pioneer Charles Duryea's byline was published in the Sunday, March 20, 1910 Indianapolis Star. The fact that Duryea wrote the article is probably its most significant quality. He wrote the piece in anticipation of the upcoming (March 28) Indianapolis Auto Show.
Auto Show Better Than Ever!

This article was originally published in the Sunday, March 20, 1910, Indianapolis Star. It was part of several articles in a special supplemental section about the upcoming March 28 Indianapolis Automobile Show presented by the Indianapolis Automobile Trade Association (IATA).
Mayor Charles Bookwalter

This image of former Indianapolis Mayor Charles Bookwalter was originally published in the Sunday, March 20, 1910 Indianapolis Star.